• Column: comparing categories with short labels;
  • Bar: better when labels are long or numerous;
  • Line: trends and volatility over time;
  • Pie: shares, with at most five slices;
  • Scatter: correlation between two variables;
  • Area: totals and composition over time;
  • Combo: volume plus ratio together;
  • Waterfall: step-by-step increases and decreases;
  • Histogram: distribution and concentration.

Polish

Remove unnecessary gridlines and legend entries, start axes at zero unless you say otherwise, and label only the key points.